OFFICE OF CAMPUS COMMUNICATIONS

Colors

An important element in an effective brand identity system is typography. Used consistently, fonts convey an added visual dimension to print, digital and multimedia communications. This set of typefaces should be used across print, web and video applications.

Primary Colors

Stinger Blue

Hex: #0F406B
CMYK: 100, 48, 0, 56
PMS: 541 C

Hornet Yellow

Hex: #FFD600
CMYK: 0, 16, 100, 0
PMS: 116 C

Secondary Colors

Sky

Hex: #375E9E
CMYK: 90, 64, 0, 0
PMS: 7684 C

Creek

Hex: #5DCCD4
CMYK: 62, 0, 18, 6
PMS: 7709 C

Breeze

Hex: #BAEEED
CMYK: 23, 0, 10, 0
PMS: 317 C

Lemon Zest

Hex: #F5F3BF
CMYK: 4, 1, 31, 0
PMS: 9120 C

Rustic

Hex: #E6605B
CMYK: 0, 58, 60, 10
PMS: 2032 C

Elderberry

Hex: #1B0D42
CMYK: 100, 100, 9, 57
PMS: 2765 C

Color Accessibility

Please use only approved color combinations to meet ADA accessibility standards. Ensure sufficient contrast for all content (digital, print, presentations, etc.) so text is readable for users with visual impairments.

Text Color
All Font Sizes

WHITE  HORNET YELLOW  BREEZE  LEMON ZEST

BLACK  STINGER BLUE  ELDERBERRY

WHITE  HORNET YELLOW  BREEZE
LEMON ZEST

BLACK  STINGER BLUE  ELDERBERRY

BLACK  STINGER BLUE  SKY  ELDERBERRY

BLACK  STINGER BLUE  SKY  ELDERBERRY

BLACK  STINGER BLUE  ELDERBERRY

WHITE  HORNET YELLOW  CREEK  BREEZE  LEMON ZEST  RUSTIC

BLACK  STINGER BLUE  SKY  CREEK  RUSTIC  ELDERBERRY

Text Color
Only If > 14 pt Bold

CREEK  RUSTIC

SKY

CREEK

SKY

SKY